Brian Cordes is Head of Client Partnerships at DIRECTV Advertising. He is responsible for managing client direct and agency relationships, focused on driving partnerships with brands and consulting with marketers on utilizing audience-based solutions across screens. Throughout his 18 years of experience in the media and advertising industry, Brian has held a wide range of roles in the television, digital, and out-of-home spaces. His expertise is centered around building education, adoption, and investment in a data-driven media approach and the advancement of addressability across screens.Prior to joining DIRECTV in 2014, Brian spent nine years working across various aspects of the media industry, holding positions in both New York and London. He received a bachelor’s degree in communications from Ithaca College. He currently lives in Darien, CT with his wife, son, and daughter.